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Despite the fact that SEO and SEM have become the most important components of a digital strategy, sending direct mail to clients remains the most effective approach to engage with them. As a result, email marketing services in Kolkata, India are still a critical component of every company's internet marketing strategy. These emails could be about promotional commercials, new product releases, special discounts, and other topics. An agency can market its products as well as develop its customer base by sending tailored or group emails to existing and new consumers. An affordable email marketing services can provide a company with a plethora of chances and help it establish itself as a brand.
Excellis IT is a well-known digital marketing agency that provides a variety of services, including email marketing and advertising. We ensure that the emails we create are capable of engaging customers and encouraging them to finish the conversion because we are a goal-focused agency. We assist companies in carving out a niche online by developing email campaigns that strengthen their client relationships. Our campaigns are built to ensure that the right material is delivered to the right customer at the right time, resulting in a great experience. Take advantage of our experienced email marketing services to shorten your sales cycle and strengthen your customer relationships.
Services We Offer
Audience Research
The foundation of any effective marketing is having relevant information about the target audience. You may learn about the preferences, expectations, and attitudes of your mail recipients by conducting audience research. To gather all of the information needed for the study, we construct relevant email registration forms. Simultaneously, we ensure that no excessive requests are made, as this may turn the user away.
Design Campaign
The campaign's success is assured by a consistent and compelling email design. Our professionals build custom campaigns that capture the attention of the receivers using their unrivaled skills and experience. We create compelling and meaningful CTAs that compel recipients to take the requested action. We design emails that meet your goals, whether you're trying to reach out to new people or retargeting old ones.
Email Optimization
It is not enough to create interesting emails; they must be optimized to provide an exceptional user experience. We use sophisticated technologies like user history, analytics, and segmentation to guarantee that the right messages are sent to the right people at the right time. To improve click-through and open rates, our campaigns are subjected to extensive A/B testing. We make emails that are precisely targeted for your target audience by using email best practices.
Automated marketing
Marketing automation is an important part of an email campaign since it allows a company to build strong relationships with its clients. To send emails to the correct customers at the right time, we use sophisticated automation software. Personalized greetings, product recommendations, cart abandonment reminders, membership renewal reminders, and other topics may be addressed in the automated letters.
Reporting & Analysis
A campaign's performance must be assessed on a regular basis in order to determine the value it provides. At Excellis IT, we meticulously examine campaign results in order to understand everything there is to know about user analytics. Our experts also provide their expertise in the form of reports on the campaign's performance as well as recommendations for improvements.
Wanna reach your target audience through email?
Contact UsWhy Hire Email Marketing from Excellis IT
Delivery
Reporting & Tracking
Setup is quick
Mailing Lists Unlimited
SupportDelivery of Emails
Every time you send a campaign, we use cloud data centre architecture to ensure that every subscriber receives it in their inbox.
Reporting & Tracking
With a dedicated panel, you can track real-time data on your email bounces, email clicks, and unsubscribes.
Setup is quick and seamless.
We have a thorough set of APIs and documentation so you can spend less time adding email and more time creating your campaign.
Mailing Lists Unlimited
Bulk The number of recipients per email is not limited by the sender. It's a huge benefit because you may be sending to hundreds of thousands of prospects and consumers.
High-speed data transmission
Your emails will be sent swiftly using our SMTP server, or you can add as many SMTP servers as you want for even faster delivery.
Customer Support
We offer support through phone and email 24/7. Any issue can be resolved quickly by our professional support team.
Industries
Industries WE served
Healthcare
Healthcare industry drives traffic to their sites with the help of email marketing by pushing educational content to the audience base.
Manufacture
Manufacturing sector uses email marketing as a form of PR tactics to announce their new product launch and gain the attention of their audience.
Tour & Travel
Travel and hospitality sector has gained many customers via email marketing after the pandemic scare became low. During the pandemic as well email marketing came in handy to push important precautionary mails.
Ecommerce And Retail
Retail gains a lot from email marketing as sending out email blasts about upcoming products to your target audience gets you to notice as well as website traffic.
Finance
Pushing targeted emails on time gives the financial sector the necessary push that it needs to gain the attention of its target audience.
Our Process
1
Define your audience
Only relevant email is an effective one. The first step for email marketing is to know your buyer’s persona so that you can tailor-make the email marketing campaign to meet your audience’s needs.
2
Establish your goals
Before starting any email marketing campaign it is essential to do research and know the average email stats so that you can use them as the benchmark for your goals.
3
Ways for people to sign up
For your email marketing to work you need people to send emails to. This is why you need an email list. You need to build this list by using ways like newsletters so that your target audience can receive your mail.
4
Choose email campaign type
There is different type of email marketing campaigns like weekly newsletter, new product announcement mail, or new blog online announcement. Choosing the right one depends on your target audience as every audience have a different preference thus the type of email campaign mainly depends on that.
5
Make a schedule
Once you know how to contact your list you can inform your audience so that they know what to expect so that you can maintain a consistent schedule to build trust and stay in the spotlight.
6
Measure your results
Excellis IT is one of the best email marketing agencies in Kolkata, India we measure each result so that we can make appropriate changes to the email marketing campaign to meet the goals of our clients.
Benefits
Benefits of Hiring Email Marketing Services
Benefits
Manage Leads
A successful email marketing agency's primary goal is to achieve this. It develops unique techniques to assist your company in managing a diverse set of leads. Our professionals can assist you in sending promotional emails to potential clients. These emails are intended to generate new leads.
Getting in Touch With Your Audience
You'll need to communicate with the audience that has agreed to receive your emails for a large portion of your email marketing campaign. You may effortlessly communicate with and send emails to those subscribers. It also helps you ensure that each email you send is delivered to people who are interested in receiving your material.
Easy Bulk Communication
We being an email marketing company in Kolkata, India, provide you Bulk Email Marketing Services that give your business leverage. This makes it easier for you to send promotional messages to a large number of contacts at the same time.
Faster Impact
Email marketing always brings faster impact than traditional marketing. Email marketing services for business helps you to obtain the anticipated outcome by sending emails to your target audience.
Global Reach
With email marketing, you can target a worldwide audience and send emails to anyone anywhere and at any time.
Want to send email that put value to your brand?
Contact UsTestimonials
Our CLients
Send emails that would get views.
Contact UsTechnologies & Tools
Our solutions are based
on the following technologies
Angular
Bootstrap
Figma
HTML 5
Javascript
Photoshop
React
Vue
Adobe XD
php
Woocommerce
Drupal
Wordpress
Codeignitor
Shopify
.net
Magento
Android
iOS
Flutter
ionic
Node js
React
Swift
Mobile Testing
Manual Testing
Frequently
Asked Questions
To design an attractive email you should use catchy images, div GIFs as well as calls to actions to get the attention of your audience. You should not use too many font types, font colors, as well as font sizes, the mail should have good readability.
Once you hire an email marketing service our team will do thorough research and let you know the best email marketing strategy for your business.
Email marketing campaigns hike sales, provided you inspire the audience to click on your email and move to your website.
Buying an email list is not at all a good idea as the list may not be as per your target audience thus the strategy might turn out to be a complete bust. So, you should build your subscriber list so that you can target the audience as per your preference.
It’s ideal if you send 3-4 mails a month as that would create consistency in your audience’s mind and would not create a nuisance at the same time.
